This is an example of a social media-friendly video designed to catch attention quickly and perform well across platforms.
I followed best practices and current trends to make sure the content was both engaging and optimized for digital audiences, mainly on IG and TikTok. To bring even more visual richness to the piece, I also used AI tools to generate complementary images that added some extra personality to the visuals.
I followed best practices and current trends to make sure the content was both engaging and optimized for digital audiences, mainly on IG and TikTok. To bring even more visual richness to the piece, I also used AI tools to generate complementary images that added some extra personality to the visuals.
Creative Approach 🎞️🎨
For this project, the client provided only static camera footage of the model interacting with a wall. To make the ad more dynamic and aligned with social media trends, I used a combination of Photoshop and Runway (AI Video🎬🤖) to create some cool extra camera movements 🎥✨. The goal was to turn simple shots into visually striking content that feels native to today’s creator-driven platforms.
For this project, the client provided only static camera footage of the model interacting with a wall. To make the ad more dynamic and aligned with social media trends, I used a combination of Photoshop and Runway (AI Video🎬🤖) to create some cool extra camera movements 🎥✨. The goal was to turn simple shots into visually striking content that feels native to today’s creator-driven platforms.



Smart UI & Graffiti Vibes
I designed a custom interface that interacts with the model. To spice things up a bit, I also created some cool sh*t graffiti-style visuals for the transitions — giving an urban/underground vibe that aligns with the brand. Here’s a look at those elements:


Thank you for diving into it 🎨 created with care and passion.