Style Always Counts was a semi-authorial motion design project developed in partnership with a client as a creative test to align with their expectations. Provided with a set of static assets for a specific product, my mission was to craft a social media ad centered on style and sophistication. here is the result:
Some static assets provided by the client
Many elements in these animations were designed by me, aligned with the brand's identity and the campaign's style. Below are some reference images I used as a foundation.
Many elements in these animations were designed by me, aligned with the brand's identity and the campaign's style. Below are some reference images I used as a foundation.
Enhancing Social Reach with Vertical Formats
Since the final goal of the pieces was social media distribution, I also created a vertical version for stories, featuring a "swipe up" call-to-action at the end to boost audience engagement.
Since the final goal of the pieces was social media distribution, I also created a vertical version for stories, featuring a "swipe up" call-to-action at the end to boost audience engagement.
Thanks for diving into this project! 🤿🎨